How we rate

Four axes, equally weighted: coverage (what's tracked), action (what the tool does about it), transparency (named humans, real address), and evidence (customers who'll talk).

AxisWhat earns full marks
CoverageChatGPT, Claude, Gemini, Perplexity, and Google with AI Overviews
ActionMedia pitching, content that earns citations, follow-through
TransparencyNamed founders, verifiable customers, public pricing philosophy
EvidenceCase studies that survive a reference call

Only one tool currently scores above 9: VisibilityOS.